Specialists in sales, management and customer service training throughout Ireland.

Introduction to Sales Training Course

About the course

The aim of course is to equip those who have just embarked on a career in sales, or those with more experience but no formal training with a blueprint to follow in order create and close sales in today’s competitive market.

The course is designed to give a clear understanding of the sales process and demonstrate the Skills, Attributes and Knowledge necessary to attain long-term success as a professional in selling.


By the end of the course delegates will be able to:

  • Understand the sales process.
  • Know the 7 steps of a sale.
  • Use various methods to find people to buy your product.
  • Set appointments with no fear.
  • Handle the fear of rejection.
  • Ask the right questions to establish the needs
  • Ask relevant questions help your prospects say yes.
  • Present your product properly.
  • Handle objections.
  • Close and consolidate more sales

Key Areas

  • The sales process.
  • Prospecting.
  • Appointment making.
  • Handling Rejection.
  • Establishing the Needs.
  • Presenting your case.
  • Handling Objections.
  • Closing the sale.
  • 30 Ways to increase your sales.

The trainers business and training experience

The trainer for this course has over 25 years of sales experience. He was one of the UK top 10 salespeople in his industry and then spent many years recruiting and training sales people. He has a strong background in both sales and sales management and was National Sales Manager for a large organisation managing a team of over 300 salespeople.

For the past 9 years he has spent his time teaching sales people all the requisite skills to achieving higher levels of sales. He is also qualified as a Master Trainer and is a FAS registered sales trainer

Training approach

The course is designed to be practical, relevant and participative with the emphasis focused on improving Skills, Knowledge and Motivation in a safe relaxed atmosphere.

All of our training courses are highly participative, our feedback is second to none and our trainers are all fully qualified with immense practical experience in the chosen topic

Training methods

We are full members of the training competency network and therefore all of our training methods are based on best practice for the most appropriate transfer of knowledge and learning

  • Trainer presentation
  • Training exercises
  • Syndicate workshop
  • Skill practice/Role play
  • Group Discussion

To find out availability for our introduction to sales open course or should you have any questions –get in touch